Vanguard's John Ferrara on site search analytics
If you attended John Ferrara's webinar on site search analytics last month (sponsored by Earley & Associates), you were exposed to the cutting edge of SSA. John worked both qualitative and quantitative wonders to save his employer, Vanguard, a lot of headaches. It's truly brilliant work, and we'll be profiling it in the book.
If you missed it, don't fret: John was kind enough to provide us with both the Powerpoint presentation (2.5Mb) and the associated Excel spreadsheet templates (104Kb) for you to peruse.
Thanks John!