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Mental Models

Aligning design strategy with human behavior

Mental Models

Speaking at Design Research 2008

I have been invited to speak about mental models at the 2008 Design Research Conference put on by IIT Institute of Design in Chicago. It's being held in the Chicago Museum of Contemporary Art, which will be a nice venue. My neighbor, Will Noble, tells me he loves Chicago for all the public art scattered around the city. I hope you'll join me there, and possibly take a little walkabout to see what we can see.

I have the opportunity to invite three guests to the conference for almost half the price of general admission. If you know me and would like to be my guest, contact me via the email address I gave you on my business card.

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