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Mental Models

Aligning design strategy with human behavior

Mental Models

New interview on Mental Models

Hi, Indi's publisher here. We've just published an interview with Indi by Victor Lombardi on the cutting edge of mental models. If you like what you read, why not sign up for her upcoming webinar (December 11, 1-2pm EST)?

Comments

It is really hard to integrate the user’s perspective into design.
We had the interview and built the persona, but the gap between the problem found and the designing still exist because of the designer himself, the urgent schedule, the business strategy, the team work. We lack of a convinced approach to solve all the contradictions. Maybe the book is exactly what we need to learn about.

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